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Google sites top US search market with 66.6 percent of searches in December

Tweet Reston : comScore, Inc. has released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in December with 66.6 percent of...

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Microsoft’s Search Revenues Expected to Pass Yahoo! This Year

Tweet New York :Google is expected to extend its lead over Microsoft and Yahoo! this year, seemingly unaffected by the rapid growth of Bing, according to a new forecast by eMarketer. eMarketer...

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Online Advertising Lifts In-Store CPG Brand Sales :comScore , dunnhumbyUSA...

Tweet Reston : comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and dunnhumbyUSA, a global leader in building brand value for consumer goods and retail companies, have released...

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Yahoo!’s UK Year in Review 2011:Ryan Giggs’ superinjunction the biggest news...

Tweet London : Yahoo! UK today launched its Year in Review for 2011 — our annual taking of the nation's temperature, showing what's really been capturing the nation's imagination over the last year by...

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Price-conscious consumers do more online research

Tweet Despite some bright spots on the economic horizon, shopping remains more of a battle than a pleasure for financially skittish consumers. Some of them cope by using digital tactics to help save...

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Paid Search Clickthrough Rates Up Year Over Year

Tweet US companies spend more on search than on any other online ad format. This year, eMarketer predicts, US search ad spending will account for almost half of total online advertising spending....

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Q4 2011 local searches affected by holiday shopping, year-end activities

Tweet AT&T Interactive’s Q4 2011 “Local Insights Report,” which analyzed data culled from its YP Local Ad Network, found that most US local searches were for restaurants, with auto repair and...

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Search leads consumers to new branded content : eMarketer

Tweet Search helps build strong brands by bettering brand-health metrics. But creating long-term relationships is usually foremost for brands, and, according to eMarketer, in a new report, “Search for...

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TV and Tablets Drive Brand Searches

Tweet Tablets are a key element in the “couch and pillow commerce” enabled by home usage of portable internet-connected devices—rather than “traditional” online shopping on a desktop or stationary...

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