Google sites top US search market with 66.6 percent of searches in December
Tweet Reston : comScore, Inc. has released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in December with 66.6 percent of...
View ArticleMicrosoft’s Search Revenues Expected to Pass Yahoo! This Year
Tweet New York :Google is expected to extend its lead over Microsoft and Yahoo! this year, seemingly unaffected by the rapid growth of Bing, according to a new forecast by eMarketer. eMarketer...
View ArticleOnline Advertising Lifts In-Store CPG Brand Sales :comScore , dunnhumbyUSA...
Tweet Reston : comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and dunnhumbyUSA, a global leader in building brand value for consumer goods and retail companies, have released...
View ArticleYahoo!’s UK Year in Review 2011:Ryan Giggs’ superinjunction the biggest news...
Tweet London : Yahoo! UK today launched its Year in Review for 2011 — our annual taking of the nation's temperature, showing what's really been capturing the nation's imagination over the last year by...
View ArticlePrice-conscious consumers do more online research
Tweet Despite some bright spots on the economic horizon, shopping remains more of a battle than a pleasure for financially skittish consumers. Some of them cope by using digital tactics to help save...
View ArticlePaid Search Clickthrough Rates Up Year Over Year
Tweet US companies spend more on search than on any other online ad format. This year, eMarketer predicts, US search ad spending will account for almost half of total online advertising spending....
View ArticleQ4 2011 local searches affected by holiday shopping, year-end activities
Tweet AT&T Interactive’s Q4 2011 “Local Insights Report,” which analyzed data culled from its YP Local Ad Network, found that most US local searches were for restaurants, with auto repair and...
View ArticleSearch leads consumers to new branded content : eMarketer
Tweet Search helps build strong brands by bettering brand-health metrics. But creating long-term relationships is usually foremost for brands, and, according to eMarketer, in a new report, “Search for...
View ArticleTV and Tablets Drive Brand Searches
Tweet Tablets are a key element in the “couch and pillow commerce” enabled by home usage of portable internet-connected devices—rather than “traditional” online shopping on a desktop or stationary...
View Article
More Pages to Explore .....